Despite Americans' Favorable Ranking in a Recent Hygiene Study, Experts Call for Hygiene Improvements to help 'Break the Chain of Germ Transmission'
As Americans prepare for cold and flu season and are once again reminded of the perilous threat of illnesses like H1N11, global hygiene experts from the Hygiene Council today announced simple steps for households to take to help 'break the chain of germ transmission'. Nationwide every year, millions of people fall sick with the cold or flu, but recent survey results indicate that Americans may not be taking the threat of germ transfer as seriously as they should be.
A 2010 Hygiene Home Truths Study sponsored by LYSOL®, results revealed that Americans are neglecting certain areas of the home, particularly in the bathroom and kitchen.2 By doing so, Americans may be leaving behind dangerous bacteria that increase the risk of illness, as well as cross contamination. And if someone in your home has fallen prey to illness, a lack of proper personal and surface hygiene can keep the germs alive and your household in danger.
"The Hygiene Council study results show that certain areas in our homes are being neglected when it comes to hygiene. What is apparent is that people do clean, but not effectively enough by targeting specific areas with a method that works," said Dr. Laura Jana, M.D., F.A.A.P. "For example, cleaning with a dirty cloth or not thoroughly washing hands will simply spread bacteria rather than kill harmful organisms. And when someone has been sick, this can be detrimental to the entire household."
Hygiene council members including Dr. Laura Jana and Professor John Oxford, chairman of the Hygiene Council and Professor of Virology at Barts and the London School of Medicine and Dentistry, London, recommend that Americans follow these simple steps before, during and after someone in the household becomes sick.
The Hygiene Council visited 180 families across nine different countries who all agreed to take part in the study. Countries which took part were the UK, USA, Germany, Canada, South Africa, Saudi Arabia, Malaysia, Australia and India. All the homes selected had at least two children aged 10 or under, including one child under the age of two and were selected specifically to represent a cross section of socioeconomic backgrounds. All homes in the Hygiene Home Truths Study were swabbed for both bacteria and mold; four sites for bacteria only and 2 sites for bacteria and mold.
In addition to the swab taking, the microbiologist noted how clean surfaces looked to the eye; providing a useful comparison between apparent and actual dirt levels. Participating families also completed a questionnaire to gauge their attitudes and perceptions towards hygiene in general and their cleaning behaviors.
The Hygiene Council is an initiative bringing together leading global experts in the field of microbiology, virology, infectious diseases, immunology and public health to formulate realistic and practical recommendations on simple hygiene measures to help the public improve hygiene in the home and community and, in turn, help to prevent the spread of infections.
The Global Hygiene Council is excited to have been invited to hold its next meeting at the Centers for Disease Control and Prevention (CDC) in Atlanta, Georgia in February 2011. Having next year's Council meeting at CDC, a global leader in advancing public health and the science behind it, presents an unprecedented opportunity to work together to improve global health through good hygiene.
Reckitt Benckiser is the world leader in household cleaning, (excluding laundry) and has a major presence in health and personal care. The Company is truly global, with over 60 operating companies and over 40 manufacturing facilities worldwide. With sales in 180 countries, the Company employs 22,000 people around the world. Among the Company's leading brands in household are Lysol, the world leader in disinfecting cleaning; Calgonit, Finish; the world leaders in automatic dishwashing; Woolite, world leader in fine fabrics; Vanish and Spray 'n Wash, world leaders in fabric treatment; Mucinex and Delsym, leaders in U.S. cold and cough; and Airwick and Mortein, both leading brands in air care and pest control, respectively. Reckitt Benckiser is headquartered in Slough just outside London and is listed on the London stock exchange. Its North American headquarters is in Parsippany, New Jersey, which is 30 miles West of New York City. With a market capitalization of $40 billion, Reckitt Benckiser ranks among the top 25 UK listed companies. Reckitt Benckiser has annual net revenues of $10 billion.
For further information please visit:
1 According to www.flu.gov, H1N1 flu is a contagious influenza virus. Illness with the H1N1 flu virus ranges from mild to severe
2 HYGIENE HOME TRUTHS STUDY REPORT 2010, page 64
3 HYGIENE HOME TRUTHS STUDY REPORT 2010, page 64
4 HYGIENE HOME TRUTHS STUDY REPORT 2010, page 64
5 HYGIENE HOME TRUTHS STUDY REPORT 2010, page 125
6HYGIENE HOME TRUTHS STUDY REPORT 2010, page 125